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2021 Carolina Pro-Am an APP World Tour Qualifier

The 2021 Carolina Pro-Am presented by Salt Life and Infinity Surf to be held on November 13-14, 2021 at Wrightsville Beach, NC will serve as an APP World Tour Qualifying event promoted by the World Paddle Association (WPA).  The seventh annual Carolina Pro-Am SUP Surf event brings together the top […]

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2020 Carolina Am

The Carolina Pro-Am for 2020 is now the Carolina Am presented by Salt Life ,Infinity Sup Co and the Blockade Runner Hotel for 2020 given the current state of the world. The Carolina AM is honoring the amateur competitors that has been re-scheduled for October 30 – November 1, 2020.  This year, the Carolina Am is dedicated to the amateur competitors […]

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2019 Carolina Pro-Am

South End Surf Shop proudly announces the Salt Life Carolina Pro-Am to be held on April 20-21, 2019 at Wrightsville Beach, NC.  The fifth annual SUP Surf event brings together the top amateurs and the world’s best sup surfers to North Carolina. This contest will serve as an APP World […]

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APP World Tour Partners with the World Paddle Association to Form SUP’s First Qualifying Series

The Association of Paddlesurf Professionals (APP) and the World Paddle Association (WPA) announce their newly formed partnership to unify the sport of stand-up paddling.  APP and the WPA bring a combined 19 years of event management in the sport along with decades of water sports experience and knowledge to combine […]

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Salt Life Cup “Champion Paddlers of the Year” Crowned!

DANA POINT, CA — Salt Life Apparel, in association with the World Paddle Association and the Pacific Paddle Games crowned the Salt Life Cup Champion Paddlers of the Year at the Pacific Paddle Games on October 6 & 7, 2018 at Doheny State Beach, CA.  The WPA National Races and […]

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2017 World SUP Tour final standings

                                                                 The World SUP Tour and Salt Life crowned Connor Baxter and Annabel Anderson as 2017 Champions at the […]

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Connor & Annabel crowned 2017 PPG and World SUP Tour Champions!

Connor Baxter and Annabel Anderson doubled down this past weekend by winning the 2017 Pacific Paddle Games and the World SUP Tour presented by Salt Life apparel sanctioned by the World Paddle Association.  Connor and Annabel ended the 2017 season in great fashion on top of the World SUP Tour […]

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Titouan and Annabel lead the WST/Salt Life Cup Standings heading into the PPG Season finale!

Salt Life Apparel, in association with the World Paddle Association’s season long World SUP Tour and Salt Life Cup will come down to the season finale to crown the 2017 WST champions.  The Salt Life Cup is a season-long accumulation of points earned through the World SUP Tour with Titouan […]

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Connor Baxter and Annabel Anderson tame the Bay, Battle of the Bay!

Connor Baxter and Annabel Anderson put on a clinic at the 2017 Battle of the Bay race in both the distance and technical races, the final regular season race on the World SUP Tour in 2017.  With the finale at the Pacific Paddle Games on September 30th and October 1st, […]

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